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Web and conversion

Pages that carry the offer, not just the brand.

A paid click is a person who has already shown interest. The page has one job: make the next step obvious. We build pages for that job, then measure whether they do it.

The work

Six pieces, usually in this order.

Landing pages

One offer, one audience, one action. Built to load fast on a phone and to be edited without a developer.

Full site builds

Static pages served from a CDN, which removes the plugin surface a WordPress site carries and the monthly host bill with it.

Conversion review

Where visitors stop, what they cannot find, and the three changes most likely to move the enquiry rate.

Forms and intake

Short forms that route to the right person, with a confirmation that tells the visitor what happens next.

Speed and accessibility

Measured load time, real contrast, keyboard navigation and alt text. These are not extras; they decide who can use the page.

After launch

A measurement pass and a written note on what to watch. Then a review at thirty and ninety days, against the numbers set at the start.

How we build

Fewer parts, faster pages, honest proof.

Why we build static pages

This site is a set of plain HTML files served from Cloudflare's storage, with no database and no plugin layer. That means fewer moving parts to break, no login page for anyone to attack, and a page weight a phone on a weak connection can still load.

It is not the right answer for a shop with thousands of products or a site that needs editors publishing daily. For a service business with twenty or forty pages, it removes a whole category of maintenance and cost.

What we ask before we design

  • What is the one action this page exists for
  • What does the visitor need to believe before they take it
  • What proof do you actually have, in numbers or in names
  • Who answers the enquiry, and how fast

If the answer to the last one is "nobody, reliably", a new page will not fix the sales problem. We say that at the start rather than after the invoice.

Request the card

Wondering whether the page or the ad is the problem?

The card grades both, separately, so you know which one to fix first.

What happens next

We reply within one working day, ask for the two or three things we need, and book a time to walk you through the card.

No charge, no contract and no change to your accounts to get it.

Request the report card